Amazon's new changes to the Small & Light Program to go into effect on July 26th, 2019.
Amazon’s changes to the Small & Light Program to go into effect on July 26th, 2019.
Amazon is updating their requirements and restrictions to the Small and Light program offered to sellers with FBA (Fulfillment by Amazon). To qualify for the Small and Light program, today items need to either a) weigh under 15oz, b) be sized under 16"X9"X4", or c) be priced less than $15. However, effective on July 26 2019, the new requirements for the program are that items need to be under 10 oz or be priced at $7 or less.
Originally started in 2015, the minimum pricing of items in the Small and Light program enabled Amazon to offer shipping and storage for little and lightweight items. Many shoppers may recognize these items as “Add-On’s.” These Add-Ons are items that aren’t cost effective to ship by themselves with the Prime 2-day guarantee. Amazon solved this problem by requiring that Add-On’s had to be a certain size and ordered with cost effective cart quantities to get Prime shipping. This enabled two things: it allowed Amazon to offer a more diverse selection, and it allowed sellers with smaller items to move more products more quickly by making them eligible for Amazon’s free shipping.
Get in touch with our Amazon experts, here.
Hinge is a marketplace performance agency
helping brands thrive in an age where change is
certain and fortune favors the bold.