Blog Posts
The Importance of Video Content in eCommerce
Video content helps your online content stand out in crowded marketplaces, communicate key benefits, and drive appeal, and close the sale!
Read MoreEmployee Spotlight: Katie Nacu
Q. Can you tell us a little bit about yourself? I studied Visual Communication Design at Northern Kentucky University and graduated with my BFA in 2016 (which seems like a lifetime ago). After graduating, I worked at LPK and go branding and packaging experience. I also experienced smaller “boutique” design agency life as well. Prior to joining HINGE,…
Read MoreThe Importance of Product Images To Drive eCommerce Conversion
eCommerce shoppers spend less than four seconds before they click on a specific product listing. This is why it is critical to have eye-catching and persuasive digital images. Product images need to grab shoppers’ attention, communicate the key benefits, and persuade consumers to buy the product.
Read MoreGreat Copywriting is Critical for eCommerce Success
HINGE GLOBAL’s industry-leading method leverages eCommerce marketplace-specific keywords to improve your organic search performance (enabling shoppers to discover your product) while also improving sponsored/paid advertising performance.
Read MoreThe NielsenIQ and HINGE GLOBAL Partnership
NielsenIQ has teamed up with HINGE GLOBAL to combine the power of HINGE’s eCommerce expertise with Nielsen’s traditional retail and omnichannel insights. Together we are helping large and small CPG companies optimize their multichannel retail strategies.
Read MoreTurnKey Commerce: A breakthrough solution to rapidly expand and accelerate e-commerce and marketplace sales
Turnkey Commerce helps eCommerce businesses save time, reduce costs, and make more money while simplifying growth and channel expansion opportunities.
Read MoreEmployee Spotlight: Julean Boykins
Julean (aka Jay) wears many hats at HINGE. He handles lead generation and digital marketing for both our HINGE Axis software, and our HINGE GLOBAL managed services. Jay also oversees both our websites (HINGEAxis.com, HingeGlobal.com), our social media platforms, and our SEO. He is our IT “go-to-guy” for our internal tools, such as Zoho, our CRM, and others. Clearly, Julean is a man of many talents!
Read MoreDo You Have a Strategy For Your New Product Pipeline?
Do you know what types of products are trending in eCommerce? This insight can enable you to build a smarter new product roadmap.
Read MoreBreaking News: Amazon is terminating the Early Reviewer Program
Amazon is ending their Early Reviewer Program effective April 20, 2021.
Read MoreEmployee Spotlight: Jamie Nissen
Employee Spotlight: Jamie Nissen – a member of our eCommerce Operations “Dream Team.”
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