Note From Fred: March 2021

March 1, 2021 - By Fred Killingsworth

Note from our CEO


We have received very positive feedback about our HINGE Axis Amazon management software.  This cutting-edge technology simplifies data and reporting from Amazon Seller Central.  Axis integrates data across 42 separate reports from Amazon Seller Central, and pulls in 104 weeks of daily historical data.  As a result, Axis delivers insight and business analytics that are simply not possible from the Amazon platform.  Using Axis, Amazon sellers and vendors can easily see the status of their Amazon business in real-time, dig into the impact of their different advertising campaigns, schedule report downloads, and request custom reports as well.   In the coming months, we will be adding case management, buyer messages, and more to the platform, which will help eCommerce sellers run their operations more efficiently.

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I’m delighted to share the news that HINGE is now the eCommerce partner for Nielsen IQ.  Nielsen IQ is the worldwide leader in measurement and data analytics, providing the most complete and trusted view available of consumers and markets worldwide.  Together we are helping large and small CPG companies optimize their multichannel retail strategies.

The Nielsen IQ + HINGE GLOBAL partnership means that CPG manufacturers can tap into the data, expertise, and technology of both organizations to drive eCommerce and traditional retail businesses.  Forbes describes the best strategic partnerships as those that add value with a customer-first mindset.  HINGE GLOBAL and Nielsen’s partnership is clearly that – we will help large and small consumer product companies expand their multi-channel business by leveraging Nielsen’s omnichannel measurement data, coupled with HINGE’s eCommerce operational expertise.  Learn more about this partnership below.

As always, reach out to me if you have any questions, or if there’s anything we can do to help accelerate your eCommerce business.

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