Why E-Commerce Expertise Matters

Success in e-commerce requires INFORMATION, STRATEGY, and EXPERTISE. This is the third and final part of our series focusing on the EXPERTISE. There is a global shortage in e-commerce talent and there is no degree program specifically for “e-commerce.” This makes it difficult to find experienced talent that can focus on e-commerce in-house. Amazon, like other channels,…

Read More

Food Navigator USA | Investing in the Future of Food

With online sales of food and beverage representing only a small fraction of total sales, many established brands have taken a wait-and-see approach to e-commerce – focusing instead on tried-and-true retail channels – but according to the e-commerce management consulting firm HINGE GLOBAL this strategy may do more harm than good.

Read More

Why Food Manufacturers Should Leverage e-Commerce

CORE Group + HINGE GLOBAL from Hinge Global on Vimeo. E-commerce is already a 20 billion dollar business for food and beverage today. It is the fastest growing sector online, and is projected continue to grow between 15 to 20 percent year-over-year, for the next 5 years. The CORE Group is a diverse national US foodservice…

Read More

How the Food Industry Can Win with E-Commerce

We have all seen the stats: online sales of CPG have grown 10X faster than the overall industry in the past year. In the next five years, 20% of shoppers will buy groceries online. This rapid growth stems from three dynamics: consumers are ready to adopt this behavior change, the technology and infrastructure are starting to be available…

Read More

Hinge Global Helps Chair the 2019 Digital Food & Beverage Trade Show

Join the Hinge Global team in Austin TX on July 15-17 for the Digital Food & Beverage Trade Show! This 3-day event involves 450+ digital marketing and e-commerce leaders from the most disruptive companies in food and beverage, to discuss e-commerce and digital marketing best practices. Every flavor of the industry will be represented – retailers,…

Read More

Hinge Global Hires Vice President of Business Development to Lead Global Expansion

Hinge Global announced today that Alyssa Karrasch has joined as Vice President of Business Development and Strategy. Ms. Karrasch will report to Dean Seifert, President and Chief Operating Officer, and oversee Business Development, Global Expansion and Project Management. She will be responsible for building on Hinge Global’s success, and helping to drive future growth and…

Read More

Cincinnati Business Courier | Fast-Growing Cincinnati Business That Helps Companies Sell on Amazon Doubles Space

A fast-growing Cincinnati business has more than doubled its space in a downtown office building to accommodate its rapid growth. It’s also adding international offices. Hinge, which helps companies sell their products on Amazon and other e-commerce platforms, has expanded to give it 10,000 square feet of contiguous space in the Edge at 310 Culvert St., CEO…

Read More