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Why Food Manufacturers Should Leverage e-Commerce

CORE Group + HINGE COMMERCE from Hinge Global on Vimeo. E-commerce is already a 20 billion dollar business for food and beverage today. It is the fastest growing sector online, and is projected continue to grow between 15 to 20 percent year-over-year, for the next 5 years. The CORE Group is a diverse national US foodservice sales agency focused on growth, performance and people. John Goodman, CEO of The CORE Group, describes how food manufacturers can drive growth for their businesses by leveraging e-commerce.  Food manufacturers can use e-commerce to distribute their full assortment of product offerings. The CORE Group associates are armed with proprietary technology to penetrate every food service segment opportunity, and drive awareness of your product catalog. HINGE COMMERCE is thrilled…

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How the Food Industry Can Win with E-Commerce

Fred Killingsworth, Founder & CEO of HINGE COMMERCE We have all seen the stats: online sales of CPG have grown 10X faster than the overall industry in the past year. In the next five years, 20% of shoppers will buy groceries online. This rapid growth stems from three dynamics: consumers are ready to adopt this behavior change, the technology and infrastructure are starting to be available to support food e-commerce, and retailers are providing omnichannel solutions.  In fact, the F&B industry is already the fastest growing e-commerce sector projected to reach $60 billion or more. There are already many food e-commerce success stories, and winning online can lead to offline sales growth as well.  For example, Nutpods is a non-dairy creamer that launched its direct to consumer business…

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Hinge Global Helps Chair the 2019 Digital Food & Beverage Trade Show

Join the Hinge Global team in Austin TX on July 15-17 for the Digital Food & Beverage Trade Show! This 3-day event involves 450+ digital marketing and e-commerce leaders from the most disruptive companies in food and beverage, to discuss e-commerce and digital marketing best practices. Every flavor of the industry will be represented - retailers, brands, techies and service providers. There are $22 billion reasons to attend the Digital Food & Beverage Trade Show - that’s the estimated value of online grocery shopping in the US in 2019! Amazon, Walmart, Target, Kroger, and many local supermarkets are offering shoppers a variety of ways to have groceries delivered; Walmart dominates curbside pickup, while Amazon dominates direct-to-consumer delivery. In fact, Food & Beverage is…

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Cincinnati Business Courier | Fast-Growing Cincinnati Business That Helps Companies Sell on Amazon Doubles Space

A fast-growing Cincinnati business has more than doubled its space in a downtown office building to accommodate its rapid growth. It’s also adding international offices. Hinge, which helps companies sell their products on Amazon and other e-commerce platforms, has expanded to give it 10,000 square feet of contiguous space in the Edge at 310 Culvert St., CEO and founder Fred Killingsworth told me. The company had been in 4,000 square feet before expanding in May into space another tenant vacated. ‍ “We were busting at the seams with 40 people in a little over 4,000 square feet,” Killingsworth said. ‍ Hinge has about 30 openings right now. Jobs range from sales and account management to e-commerce, data analytics and project management. Go to Hinge’s website for details. ‍ Read full article here.

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Former Amazon Leader Joins Hinge Global as President and COO

CINCINNATI , April 16, 2019 /PRNewswire/ -- Hinge Global announced today that Dean Seifert  joined as President and COO.  As a member of the leadership team, he will oversee operations including creative, product and technology teams and will report directly to the CEO. Seifert brings more than 25 years of global business leadership experience in both Fortune 500 and start-up companies. Previously, he held senior leadership positions at Amazon. As a Director and General Manager, Seifert was instrumental in growing the Amazon Gift Card program, launching several new products and expanding the offering throughout Europe  and Asia . He also led Amazon's Dash Replenishment program within the Alexa organization, working with consumer electronics and appliance manufacturers to integrate automatic replenishment into internet-of-things (IoT) devices. "Dean has…

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